ART DIRECTION

INFOPLUS COMMERCE

CLIENT

infoplus

ROLE

Web Design, Brand Identity, UI/UX, Style Guide Revisions, Print and Digital Media

INDUSTRY

Saas Startup
Warehouse Management Software

GOALS
My role with Infoplus Commerce, a software startup in St. Louis. MO, was to increase brand awareness in both digital and physical elements.
Better communicating what Infoplus did and how they did it, consisted of identity re-defining and messaging across all platforms.
infoplus COmmerce Web Design
Color Pallate Re-Design
COLOR
Brand Style Guide revisions were necessary to help enhance brand communication. An example of this was a revised color scheme.
PRINT
I used my updated style guide updates to design media for the sales team that aided in sales. The media, icons and video assets helped the sales team book product demos with potential clients.
I also designed and developed email templates, created the layout and design of several white papers & case studies which were shared on the company blog and on social media platforms using branded imagery.
infoplus COmmerce Web Design
infoplus COmmerce Web Design
infoplus COmmerce Web Design
WEB & UI/UX
With an established, better way to visually communicate, I designed and developed a few iterations of the company's website and designed interfaces for both the warehouse mobile and a developers api interface.
Web site planning
Mobile Floor Apps User Interface Design
Developer API User Interface Design
Mobile Floor Apps Desktop Design